How important is pricing in today’s market? Well, it’s actually the most crucial aspect of the home selling process.
Pricing your home properly and competitively will generate the most activity from agents and buyers. If you price your home 10-15% above the market, you will only actually capture 10-30% of prospective buyers. If you price your home at or below market value, you will actually capture the entire buyer pool.
A lot of sellers price their home above the market before slowly dropping the price and chasing the market down. If you price correctly from the get go, you will attract the most buyers, the most activity, and the highest price.
In short, less is more! The less time your home is on the market, the more you can actually get for it.
If you have any questions about the selling process, or if you need real estate assistance of any kind, don’t hesitate to reach out to us. We would love to hear from you!